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And, yes, I DO take it personally: Job opening of the day...? Week...? Month...? Year...?
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Thursday, October 07, 2010

Job opening of the day...? Week...? Month...? Year...?

wouldn't have believed it if i hadn't seen it with my own two eyes...

(i'm not identifying the organization because 1), it happens to be one i actually respect and 2), they don't deserve the ridicule... (or maybe they do...)

Celebrity Relationship Manager

[Organization X] is developing a celebrity engagement program to raise our profile and boost fundraising efforts, primarily in the US and UK. This program aims to build donor loyalty, attract new donors, increase unrestricted donations, and build an understanding of [Organization X's] unique work and brand. The celebrity engagement program will reside in the agency’s Resource Development department, which is responsible for private fundraising, marketing and communications.


The Celebrity Relationship Manager (CRM) implements [Organization X's] celebrity engagement strategy to raise the agency’s profile and boost fundraising efforts. This work will include developing and nurturing a small group of celebrity “ambassadors” who are engaged on specific campaigns or issues, coordinating celebrity participation in a diverse Board of Advisors, and ultimately overseeing celebrity involvement in corporate cause marketing relationships. The CRM will work across RD teams – including communications, internet marketing, marketing, and major and mid-level gifts – to most productively leverage celebrity relationships. The CRM will report to the ... director of communications.

great jumping jeebus... they've even hatched an acronym - CRM - to describe the position... i developed a headache just WRITING this post...


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